During this webinar, you’ll learn how to effectively market to federal and state agencies and position your business as a prime contractor. Andra will teach strategies to connect with key decision makers, navigate agency procurement processes, and leverage marketing opportunities beyond certifications. Discover where to find key stakeholders, how to nurture leads, and the best ways to stand out at events like procurement fairs and reverse trade shows.
By the end of this webinar, you’ll gain a deeper understanding of how to approach public sector marketing, avoid common pitfalls, and align your strategies with what contracting officers look for in a trusted partner. This is a must-attend session for certified businesses ready to expand their impact in government contracting.
Presented by Andra Hargrave, Denver MBDA Director
Andra Hargrave is the director of the Denver MBDA Business Center.
Hargrave has more than 15 years of direct national and international sales channel development in the areas of government procurement and Fortune 500 level business development. His marketing channel development experience lies in a variety of industries, including technology-oriented manufacturing, service industries and distribution. Hargrave possesses an in-depth knowledge of state and federal set-aside procurement programs, such as SDB, HUB and the 8a Business Development Program, among others. He has served as the director of certification for the RMMSDC and currently serves as the statewide veteran’s consultant for the Colorado SBDC Network. His comprehension of federally-backed procurements, grants and certification programs, such as advanced technology and SBIR/STTR, is without equal.